Our Review
The Toy Fair 2026 in Nuremberg was a special start to the year for us. Over five days, we experienced how much excitement, passion and genuine curiosity visitors bring to our models. Our booth became a lively meeting point for collectors, dealers, partners and fans from around the world. A mix of strong new releases, surprising highlights and special moments made this one of our most memorable appearances in recent years.
From the very first day it was clear how much the community is looking forward to new Mercedes-AMG models, construction innovations and highly detailed miniatures. Many guests came specifically to get a first look at our upcoming releases and to talk about the developments planned for the months ahead. The fair once again proved how strong the demand for high‑quality models remains and how important personal connections are in our industry.
On top of that, our photo challenge brought many creative, funny and beautiful submissions, and our Red Night event offered a relaxed evening with great conversations and familiar faces. All of this made this year's Toy Fair a memorable experience and gave us a lot of motivation for the new model year.
Our Model Highlights
Most of these models are not yet available, but they are planned for release throughout the year 2026.
1:18 Models
Our 1:18 releases highlight some of the most exciting AMG developments this year. Models like the Mercedes-AMG G 63, Mercedes-Benz CLA Shooting Brake and the Mercedes-AMG PureSpeed showcase a combination of precision, presence and detail that bring the character of each vehicle to life.
1:64 Models
In 1:64 scale, the focus is on variety and playfulness. Compact yet highly expressive, this lineup features icons such as the Mercedes-AMG GT 3, Mercedes-AMG G 63 and the Mercedes-AMG GT6. These models are quick to collect, easy to display and bring the AMG spirit to a smaller but equally engaging scale.
Model Machines
This year our construction segment is a little quieter than usual, but it remains an important part of our lineup. Even with fewer releases, there are still exciting products to look forward to.
Mercedes-AMG GT 63 PRO
The main highlight in the 1:12 category is the Mercedes AMG GT 63 PRO. The model was displayed right next to the real car at the fair, which created a strong connection between the miniature and the original vehicle. It is an exclusive Mercedes Benz product and stands out as a premium piece for collectors.
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